Retail that’s faster, smarter, and always-on

Meet your customers where they are, online, in-store, or on the go with retail connectivity that never misses a beat.

Calculate your ROI

Modern retail requires modern infrastructure

Retailers are under increasing pressure to deliver smarter, faster, and more enjoyable shopping experiences across online, mobile, and in-store channels. That means agile operations, scalable infrastructure, and always-on connectivity across brick-and-mortar stores, warehouses, kiosks, and mobile environments.

Temporary locations and new sites are costly and time-consuming to connect

Retailers rely on pop-ups, seasonal stores, and mobile shops to reach customers fast. But getting wired internet installed can delay openings by weeks. Many retailers don’t realize that WWAN offers secure, day-one connectivity that scales with business needs.

Keep devices connected anywhere, without limits

Digital signage, kiosks, IoT sensors, and surveillance cameras don’t need to be tethered to a single location. With cellular and edge networking, retailers can place devices wherever they’re most effective, while staying secure, resilient, and always online.

Ericsson delivers reliable, secure 5G and wireless WAN (WWAN) solutions that make it easy for retailers to adapt and innovate without the wait.

Future-ready features for retail success

Faster site activation with cellular day-one connectivity

Zero-touch deployment and centralized control via Ericsson NetCloud Manager

Continuous uptime with wireless failover and hybrid WAN

Secure IoT operations through zero-trust, scalable cellular networks

Digital transformation of retail

Modern retail runs on connectivity. From day-one setup to long-term scalability, retail operations rely on flexible, secure networks to support evolving customer expectations. Whether it’s powering mobile stores, digital signage, or back-end systems, Ericsson delivers reliable wireless WAN solutions that keep every corner of your operation online, right from day one.

Day-1 connectivity

Ericsson Cradlepoint all-in-one cellular routers enable immediate network access on day one. Secure, primary cellular links give retailers the agility to open stores on schedule, with the flexibility to add wired backup later.

Temporary locations (Pop-ups, mobile stores)

No wiring? No problem. Plug-and-play routers can be set up in minutes, providing portable, instant, and reliable WAN connectivity for critical retail applications in temporary locations.

Business continuity/failover

Point-of-sale downtime = lost revenue. Maintain nonstop WAN uptime with cellular links and SD-WAN intelligence that ensure network traffic keeps flowing, 24x7. 

Secure IoT

Digital signs, kiosks, and surveillance systems stay connected through robust cellular, especially in places where wired options are unavailable.

In-store coverage

With over 80% of mobile data consumed indoors, reliable indoor 5G matters. Our neutral host solutions boost cellular signal for better in-store customer and staff experience.

Warehouse operations

Ericsson 5G Private Networks eliminate dead zones and handover issues, boosting productivity by 20% in dynamic, high-density warehouse environments.

Calculate revenue gains for your retail organization

Discover the impact that Ericsson's wireless solutions can have on your retail business with our ROI calculator.

Research shows that adopting Wireless WAN solutions can add up to 1% to the operating profit margin for a typical retailer. Simply enter your business details and select the relevant use cases to see a personalized calculation of your potential financial gains, empowering you to make data-driven decisions for your retail operations.

No matter your use case — Day-1 connectivity, always-on hybrid WAN, or dynamic digital engagement displays — you can unlock faster time-to-revenue, ensure nearly 100% network uptime, and deliver personalized customer experiences.

At retail stores

Additional profit gains: $0.0m

Describe your business

Company revenue (Mn $): i Number of stores (#): i Online sales as a percentage of revenue (%):

New stores opened per year (#): Number of network outages per year (#): Number of employees per store (#): Number of waiting days to get a leased line (Days):

Select your use cases

At retail stores:

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Disclaimer and copyright

The contents of this tool are based on a number of theoretical dependencies and assumptions...

When a Subway franchisee needed fast, reliable connectivity to support in-store applications, they turned to Ericsson’s wireless edge solutions. Now they’re keeping operations running with secure, agile connectivity built for scale.

Read the case study

Product features

From fast, zero-touch deployments to secure, always-on connectivity, our solutions are built to reduce downtime, simplify IT operations, and enhance the customer experience.

Centralized cloud management enables zero-touch deployment and full network visibility across retail locations.

Built-in zero-trust protection keeps sensitive data, financial transactions, and customer information secure across devices and locations.

Provides integrated security features including encrypted access, micro-segmentation, and AI-powered monitoring to protect expanding retail IoT deployments and mobile endpoints.

Man sitting at table working on NetCloud Manager on a laptop.

Whether you're launching a new storefront, deploying digital signage, or modernizing your warehouse, Ericsson offers the 5G and WWAN infrastructure to make it happen quickly, securely, and at scale. Let’s connect!