Cradlepoint provides simplified technology management and troubleshooting while helping company deliver on promise of Wi-Fi for passengers
Toronto, Canada — May 30, 2024 — Cradlepoint, part of Ericsson, the global leader in cloud-delivered LTE and 5G wireless network and security solutions, today announced that Coach Atlantic Maritime Bus, the largest motorcoach transportation provider in Atlantic Canada, has selected Cradlepoint as its technology provider to deliver internet connectivity onboard its fleet of 250+ vehicles across Prince Edward Island, Nova Scotia and New Brunswick.
Coach Atlantic serves a variety of customers including tours and school sports teams, and has been delivering Wi-Fi to its passengers for over 10 years in line with the company’s dedication to offering great service and amenities. However, over time the company found it was running into issues with the connectivity solution it was using. Uptime was becoming problematic, and maintenance and troubleshooting became more difficult and time consuming — causing frustration for drivers and the IT department, while also costing more money.
The company made the decision to look at a different solution, and after reviewing several options selected Cradlepoint’s IBR1700 dual modem ruggedized router to roll-out across its fleet, including NetCloud Service for management, service updates and more. The solution delivers access to passengers and drivers on one network.
Providing full-featured routing, security and Wi-Fi, the IBR1700 is a Gigabit-Class LTE networking offering that extends connectivity across a wide range of in-vehicle solutions used by fleets including mass transit, commercial trucks, first responders and near-shore vessels. NetCloud is included with the IBR1700 as an all-in-one subscription, providing a complete cloud management platform with specialized features for connecting, tracking, managing and troubleshooting in-vehicle networks. NetCloud allows Coach Atlantic to manage devices, set limits on data consumption, create web browsing content filters, and manage performance in real-time.
“We needed technology we could rely upon to deliver on a promise we were making to customers, and Cradlepoint was the answer,” said Ryan Cassidy, Director of People & Processes at Coach Atlantic Maritime Bus. “In particular, the durability of the hardware and flexibility of the solution were impressive. Reliable connectivity has become paramount to our business. With this solution we’re able to improve the uptime and stability of Wi-Fi to our passengers so they can stay connected and do what they need to while riding with us. Before Cradlepoint, the number of complaints from customers about onboard Wi-Fi were growing. Since we launched the IBR1700 across the fleet, complaints have been almost non-existent — which has allowed our team to focus on bigger priorities, beyond customer issues.”
“Coach Atlantic is a leader in its industry, with a strong focus on providing meaningful amenities to passengers,” said Jason Falovo, Vice President and General Manager, Canada at Cradlepoint. “Being able to reliably connect is something that is quite often an expectation, even if you’re travelling on a bus. We’re proud to partner with Coach Atlantic to ensure they’re delivering on their commitment to riders and drivers, supporting their connectivity on routes across eastern Canada.”
Better connectivity is on the minds of many Canadian business leaders over the next year, according to the recent State of Connectivity report, which found 25 per cent of Canadian business leaders expect improving their organization’s connectivity will grow their organization’s revenue by 10 to 14 per cent.
Learn more about how Cradlepoint is working with Coach Atlantic in this case study.
For over two decades, this family-owned company has provided exceptional service in all aspects of business. Coach Atlantic is the largest motorcoach transportation provider in the Maritimes, travelling in PEI, Nova Scotia, New Brunswick, and onward to the rest of North America. Its markets include cruise ships, universities, conferences and conventions, weddings, airport shuttles, athletics, corporate, multi-day tour groups and more. Its diverse, modern fleet includes motorcoaches, minicoaches, passenger vans, luxury school buses and double deckers. Learn more at www.coachatlantic.ca.
Cradlepoint enables the freedom to connect people, places, and things that drive more experiences, more ways to work, and better business results — anywhere. The company is a pioneer in Wireless WAN, offering advanced 4G and 5G routers and adapters — controlled through Cradlepoint NetCloudTM. Enterprise businesses and public sector agencies rely on Cradlepoint and its Cellular Intelligence to build a reliable, secure network wherever they need it, connecting fixed and temporary sites, vehicles, IoT devices, and remote employees. Headquartered in Boise, Idaho, Cradlepoint is a wholly owned subsidiary of Ericsson (NASDAQ: ERIC) and part of their Business Area Enterprise Wireless Solutions. It has international offices in Asia Pacific, Canada, Europe, India, and Latin America. www.cradlepoint.com
