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Cradlepoint ‘Pathway to 5G’ Fuels Growth and Drives New Chief Sales Officer and Senior Vice President, Partner Sales and Alliances Appointments

BOISE, Idaho — April 29, 2019 — Cradlepoint, the global leader in cloud-delivered LTE and 5G wireless network edge solutions, announced today the addition of two new go-to-market executives who will play a key role in expanding the company’s leadership position along with “Pathway to 5G” within the enterprise and public sector markets. Mark Pugerude joins Cradlepoint as the new chief sales officer and Eric Purcell as the new senior vice president of partner sales and alliances. Both Pugerude and Purcell bring more than 25 years of experience in enterprise networking, telecommunications, channels and strategic partnerships as well as as-a-service delivery models.

Mark Pugerude comes to Cradlepoint with more than 25 years of experience, having served as a senior executive for technology companies that serve both enterprise and service provider markets. Previously, Pugerude served as the chief sales officer at InfoVista, a leader in application intelligence solutions for SD-WAN environments. Previous roles include serving as the president of global sales for GENBAND, now Ribbon Communications, a cloud native and software-based communications platform, and senior vice president of marketing and product development at Broadwing Communications, a provider of telecommunications services acquired by Level 3 Communications, now CenturyLink.

Eric Purcell brings more than 20 years of technical sales and strategic partner management experience.

He joins Cradlepoint from Box, a leading enterprise cloud content management platform, where he led the global service provider channel sales team for more than five years. Immediately prior, he held several senior channel roles at Cisco including supporting Cisco’s Borderless Network Architecture in the Americas and AT&T partner sales.

“A shift to wireless is accelerating with a majority of organizations citing that Gigabit LTE and 5G is likely to affect their WAN roadmap,” said George Mulhern, chief executive officer at Cradlepoint. “Mark and Eric bring the right go-to-market knowledge and experience in enterprise, public sector and service provider realms that will help Cradlepoint and our channel and service provider partners capitalize on the wireless wave by providing customers with a Pathway to 5G.”


About Cradlepoint

Cradlepoint is the global leader in cloud-delivered wireless edge solutions for branch, mobile, and IoT networks. Cradlepoint’s Elastic Edge™ vision — powered by NetCloud services — provides a blueprint for agile, pervasive and software-driven wireless WANs that leverage 4G and 5G services to connect people, places and things everywhere with reliability, security, and control. More than 25,000 enterprise and government organizations around the world, including 75 percent of the world’s top retailers, 50 percent of the Fortune 100, and first responders in 10 of the largest U.S. cities, rely on Cradlepoint to keep critical branches, points of commerce, field forces, vehicles, and IoT devices always connected and protected. Major service providers use Cradlepoint wireless solutions as the foundation for innovative managed network services. Founded in 2006, Cradlepoint is a privately held company headquartered in Boise, Idaho, with a development center in Silicon Valley and international offices across EMEA and Australia.

Learn more at or follow us on Twitter @cradlepoint.


Holly Langbein
Highwire PR
+1 (916) 769-2199


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